Focus on Digitalisation
Driving a
Digital-first Approach
The Company benefits from its parent company - Ambuja Cements’ commitment to digital transformation which drives innovation across its operations through initiatives like the NexGen Sales & Reward Platform, ‘Plants of the Future' and Industry 4.0-based Command-and-Control programmes. By integrating AI, robotics, RFIDs and automated logistics, the Company enhances efficiency, optimises decision-making, and streamlines processes. Its strategic adoption of digital solutions across sales, logistics, material management, and manufacturing ensures seamless operations, regulatory compliance, and resource efficiency.
Ambuja Cements successfully migrated from legacy SAP to SAP Suite on HANA within just six weeks, ensuring a seamless transition. This process included establishing a robust data recovery system, migrating to Azure data centres, and implementing a comprehensive Business Continuity Plan (BCP) which in turn is expected to benefit its subsidiary, SIL.
SIL has modernised sales operations with unified platforms like OneConnect and Adani Cement Connect, replacing legacy systems. These platforms provide AI-driven visit planning and real-time account updates for Territory Sales Officers (TSOs), Area Sales Managers (ASMs), and dealers, significantly improving efficiency and user experience.
A comprehensive Power BI dashboard has been introduced for project monitoring and reporting. It centralises financial status, project progress, and safety metrics with drill-down views for detailed insights, enabling real-time access, informed decision-making, and proactive issue resolution.
The adoption of SD-WAN technology across sites and expanded Wi-Fi infrastructure with new access points has reduced 50% network deployment time, enhancing communication, operational efficiency, and readiness for future growth.
The eNFA portal revolutionises procurement by centralising approvals, improving tracking, and boosting efficiency. The ePOD system enhances invoicing accuracy, reduces errors, and speeds up processing, cutting physical document costs by 40% while improving customer satisfaction.
Case Study
Project Singham is key to the transformation of SIL following its integration into the Adani portfolio. This initiative focuses on revolutionising its operations at Sanghipuram through cutting-edge digital infrastructure and enhanced cybersecurity measures.
A remarkable increase in network speeds by over 700% and an upgrade of over 400 IT assets showcase commitment to modernising systems. By adopting Software-Defined Wide Area Network (SD-WAN) technology, the Company has achieved a 50% reduction in network deployment times and a significant decrease in operational costs.
Project Singham revitalises the IT and operational technology systems and fortifies the Company's defences against cyber threats, ensuring a secure operational environment. As SIL aligns with the Adani Group’s IT standards, Sanghipuram is set to reach new heights in innovation and productivity, paving the way for a more connected and efficient future.
700%
Increase in Network Speeds
400+
Assets Refreshed
200+
Network devices -
replaced and hardened
150Mbps
Upgraded bandwidth from
20 Mbps
Arieh is a unified platform that streamlines inventory and dispatch management, equipping employees and suppliers with tools to enhance efficiency, transparency, and accuracy. Its intuitive dashboard provides real-time metrics and five-month historical data for trend analysis. Automation has reduced manual effort from 9 man-days to just 5 minutes, optimising stock processes and improving operational performance. Upcoming upgrades promise to further solidify Arieh's role in driving excellence and innovation in supply chain management.
In cement manufacturing, efficiency and accountability are crucial. 'Catalogue Buying', integrated into SAP Fiori, streamlines procurement by enabling easy access to predefined items, reducing manual processes. This method ensures transparency, minimises buyer involvement, and supports timely contract renewals, leading to faster, more efficient acquisitions.
‘Poorvaanuman’ is a forecasting tool that predicts demand for cement packing bags and raw materials, such as PP Granules, three months ahead with over 95% accuracy. By optimising procurement, reducing wastage, and improving coordination, it enhances efficiency and saves significant costs. ‘Poorvaanuman’ aims to revolutionise decision-making and help stakeholders tackle procurement challenges more effectively.
Ambuja Cements has introduced a WhatsApp chatbot to enhance communication with dealers, providing immediate support and streamlined interactions. Phase 1 includes sales order status and invoice copies, while Phase 2 will address credit limits and service requests. The chatbot promotes products, builds brand loyalty and drives business growth.
Adani Group's Cement Business has introduced the IU-GU Clinker Allocation Optimiser, a digital solution that saved ` 50 crore for the Business in FY 2024-25. By using data-driven insights and advanced mathematical models, the tool optimises clinker allocation across units, enhancing efficiency, reducing costs, and supporting strategic logistics decisions.
Striving to strengthen its security posture and secure confidentiality, integrity and availability of the digital landscape, SIL, in tandem with the Group, implemented the IT-OT network segregation, ensuring secure and robust communication of information technology (IT) and operational technologies (OT).
The deployment of real-time OT monitoring solutions enhances cybersecurity, enabling proactive threat detection and safeguarding industrial operations against vulnerabilities.
Advancements, including integration of SD-WAN, Adani’s ISO 27k-certified central cyber defence and security operations centre, ensure enterprise-grade security.
SIL’s parent company, Ambuja Cements leverages Adani Certified Technology (ACT) to enhance customer engagement and build long-term relationships through a structured 'IEAR' approach — Identify, Enrol, Acquire, and Retain. ACT integrates men (contractors), materials (products), and methods (services) while involving dealers and influencers to execute the approach, boost customer recall, generate brand recommendations, and drive additional volumes while promoting premium product adoption. The technology focuses on IHBs (Individual Home Builders) and SPBs (Small Project Builders), like Kothi contractors.
As customers gain quality assurance and peace of mind, dealers secure new customers and consistent business, and contractors receive leads and recognition, SIL's parent company, Ambuja Cements achieves customer retention, premium product penetration, and word-of mouth publicity. Contractors are incentivised based on completed ACT houses, encouraging broader implementation and ensuring customer satisfaction.
Engage potential customers early in their construction journey, targeting 70% new or non-user IHBs (Individual Home Builders) to maximise additional volumes.
Invite customers to IHB clinics, providing guidance on quality construction materials and practices, supplemented by offline site visits.
Deliver on-site services for assurance, building trust and connection.
Maintain engagement to increase Share of Wallet (SoW) and foster loyalty.
SIL has been leveraging the Adani Group's transformative digital initiatives to boost efficiency and user experience.
A virtual assistant that provides instant query responses, troubleshooting support, and process guidance, enhancing productivity and user satisfaction.
Industrial TabRugged tablets equipped with specialised software for real-time data entry and seamless communication, improving data accuracy and decision-making in industrial environments.
Streamlines visitor registration and tracking, enhancing facility security.
Safety KiosksThese provide employees with easy access to safety resources, fostering a safety-conscious culture.
Video AnalyticsUtilises AI-powered monitoring to detect safety hazards and ensure protocol compliance.
Automated Change SystemAutomates safety updates and protocol changes, reducing risks and maintaining standards.
To protect critical infrastructure, Otorio OT Security solution was implemented; this system enhances cybersecurity by monitoring threats in real-time, detecting vulnerabilities, and mitigating risks proactively, safeguarding operations and assets
